Benchmark Resources

Data that shows where brands stand in AI visibility right now. Use these reports to set goals, track your gains, and see how you stack up against rivals in your space. Each report is based on real data from many prompts tested across the top AI models.

Most teams do not know what good looks like yet. How often should your brand be cited? What share of prompts should name you? How do rates differ across ChatGPT, Claude, and Perplexity? Our reports answer these questions with real numbers. We test many prompts across a range of fields so the data reflects the real world.

Each report covers one key metric. Some focus on citation rate, which is how often your brand gets named in AI answers. Others look at brand tone, which is how AI talks about you. We also track share of voice, which shows how you compare to your rivals. And we cover source patterns, which tell you where AI pulls its data from.

We gather our data by running hundreds of prompts against live AI models. We log every answer, check which brands get named, and note the tone and context. This gives us a large data set that we can break down by field, by model, and by time period. The result is a clear picture of the current state of AI visibility.

Use these reports as a baseline for your own work. Compare your data to our numbers and set goals that make sense for your field. If your citation rate is below the average, you know where to focus. If your tone scores are strong but your share of voice is low, that tells you a different story. The benchmarks guide your next move.

We update our reports often as AI models change and new data comes in. The numbers from six months ago may not match what we see today. That is why we track trends over time and show you how the field is shifting. You always get fresh, current data when you check our reports.

Whether you are just getting started or deep into your AI program, these benchmarks help you stay on track. They take the guesswork out of goal setting. They show you what other brands are doing and where the bar is set. Use them to plan, to measure, and to prove the value of your work.

What you'll find

• Benchmarks for citation rates, mention counts, and brand tone
• How top brands compare across AI models and prompt types
• Key metrics for tracking AI visibility and setting goals
• Share-of-voice data for brands in your field
• How AI citation trends are shifting over time